Over the years, AC Milan has sealed its place as being one of Europe’s biggest and most thriving football clubs. No doubts about this when you check out the club’s prosperous and intriguing history that spans back to 1899.
The football club was created by a sojourning duo of Englishmen who resided in Italy at the time. These Englishmen sought to play football in the winter following the close of the cricket season. In no time, the club expanded and grew a booming and massive fanbase amongst the indigenes (Milanese).
Even till today, this football club still acknowledges and respects its English origin as they still stick to the English version of the latter part of their name (Milan), rather than the native version (Milano).
An amusing fact that most do not know is that this football club gave life to what is not its local archrival, Inter Milan. The latter is a product of a rift between members of the club in 1908. And today, we have one of the fiercest local rivalries between these two.
AC Milan further confirms its position as one of Europe’s greatest football teams, as the club seat confidently at the fore of the sport’s commercial advancements. This team was the first club from Italy, and one of the first ones in the continent, to have a commercial sponsorship deal, landing a deal on their jerseys in 1981.
Going on from then, the club has drawn in an abundance of mouth-watering collaboration deals with a number of the world’s largest brands. Even as the sport of soccer on the continent gained more prominence globally, Milan has similarly improved the number of sponsorship agreements it has. The football club has likewise always confirmed some of the largest sponsorship contracts you can find in this sport’s world.
In this text, we will be running through the sponsors this great club has presently from their broadcast sponsors to their payment sponsors. Follow through to know more.
Skrill
AC Milan and Skrill in May 2020 revealed information about the four-year partnership contract they had signed earlier in the year. The deal will see Skrill cone in as the Club’s Official Global Payments Partner.
Skrill maintains a track record of providing support to sports in different ways. Many international bookmakers listed at NonAAMS.com have Skrill as a payment method so all Italian punters know how to deposit safely.
And, with the partnership deal with AC Milan, Skrill has become the choice payments partner for every of the club’s merchandise deals. While the club offers promotional impacts on their end of the deal.
EA Sports
EA Sports is another one of AC Milan’s numerous lucrative sponsorship deals. The Rossoneri struck a multi-year deal with the sporting brand to become the sole beneficiary of EA Sports’ FIFA franchise.
Only AC Milan fans will now be allowed to play virtually as the football club in subsequent FIFA releases. Plus, EA Sports will now be a premium partner of AC Milan for as long as this partnership deal lasts.
The club’s Chief Revenue Officer, Casper Stylsvig, said in a statement that: “We are delighted to welcome EA Sports to the AC Milan family as a Premium Partner. This partnership is symbolic of our commitment to delivering world-class interactive experiences to our fans all over the world. As a market leader in the world of gaming, in EA Sports we have the perfect partner to help us continue on our journey of engaging and exciting the next generation of Rossoneri fans.”
Star Casino Sport
As sports events resumed, AC Milan and the ingenious sports entertainment outfit, StarCasinò.sport entered into a partnership deal that is to last till the end of the 2019/2020.season.
This collaboration is created based on the ambition to together formulate initiatives for football fans according to their enthusiasm. This agreement will seek to ensure that the brand gains vast prominence on the different club’s platforms.
The deal similarly comprises the innovation of a vibrant and creative programming schedule filled with several exclusive contents to the excitement and thrills of the fans.
The Managing Director of StarCasinò.sport, Pietro Lechiara stated that: “The aim of StarCasinò.Sport is to propose what we like to call ‘sports entertainment’, that is the modern and engaging storytelling of sports. The partnership with AC Milan is very important for us in terms of image, it broadens our offer of content and allows us to collaborate with an innovation-oriented Club. Our goal is to create high-quality entertainment for the Rossoneri fans as well as for all football fans.”
DAZN
The Serie A football powerhouse further struck another deal with DAZN, to feature the display of content from the club’s in-house TV channel, in Italy.
This sponsorship deal will see the (over-the-top) OTT streaming outlet feature a number of TV content from the Italian giants’ self-owned Milan TV channel. These contents will include the club’s training sessions, highlights, press conferences, and interviews.
SNAIPAY
This sportsbook household name is another one on the list of sponsorship deals the Serie A side has at the moment. The football club will provide promotional support to this sportsbook brand while the sponsorship deal continues to run.
All of these deals and more contribute to the prominence of the Rossoneri’s and their place as one of the biggest and prosperous football clubs in the continent and globally, both sport wise and commercially.
Photo source:
https://sempremilan.com/official-ac-milan-terminate-partnership-adidas-puma-new-sponsor
https://twitter.com/acmilan/status/1244686295747739648
https://www.fifaultimateteam.it/en/fifa-21-inter-and-milan-exclusive-partnership-with-ea-sports-announced/
https://www.acmilan.com/en/news/articles/sponsor/2020-10-19/starcasino-sport-and-ac-milan-continue-together
https://www.vir.com.vn/ibrahimovic-brace-gives-ac-milan-winning-start-79448.html
https://www.isportconnect.com/dazn-ac-milan-combine-content-deal/
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